Best Eye Doctors In Lake Geneva, WI

Why trust us?

VisionCenter is committed to connecting patients to the best local healthcare providers. We reviewed Lake Geneva Optometrists in Lake Geneva, Lake Geneva, and chose this list based on their:

  • Qualifications and education
  • Years of experience
  • Reputation and resources
  • Past customer experiences

We used AI technology to analyze Lake Geneva reviews from Google, Yelp, and Facebook to find patients' favorite surgeons in the area. Our team then went through and hand picked our list of the best Optometrists in Lake Geneva.

Shopko Optical

1741 Geneva St, Delavan, WI 53115

4.1 out of 5 (562 reviews)


The eye care center in Delavan was praised for Dr. Wallace’s attentive and thorough eye exams, especially with children. Staff like Jasmine were commended for friendliness and frame assistance. A couple criticisms included needing multiple visits for contacts and discomfort with dilation and upselling. But most customers were satisfied with the doctors and staff.


  • The doctors at this eye care center, especially Dr. Wallace and Dr. Laschen, are highly praised for their expertise and dedication to their patients. They take the time to explain everything during the eye exam and answer any questions, making patients feel comfortable and valued.
  • The staff at this location, including Misty, Alanna, and Jasmine, are friendly, helpful, and attentive. They provide excellent service and assistance in selecting frames, making the overall experience positive.
  • The eye exams conducted at this center are thorough and comprehensive, ensuring that all aspects of eye health and vision are addressed. The doctors and staff go above and beyond to provide quality care and exceed expectations.

Family Vision & Contact Lens Centers

309 McHenry St, Burlington, WI 53105

4.9 out of 5 (507 reviews)


Overall, customers report satisfaction with the eye care center’s friendly staff, comprehensive eye exams, and modern technology. One negative review involving a contact lens fitting highlights an opportunity to improve care in exceptional circumstances, though most reviewers recommend the knowledgeable, helpful employees.


  • Wheelchair friendly and accommodating for individuals with physical difficulties during eye exams.
  • Friendly and knowledgeable staff that create a comfortable and welcoming environment for eye exams and frame selection.
  • Modern, up-to-date equipment and technology used for eye exams, providing a thorough and efficient experience.


660 N Edwards Blvd, Lake Geneva, WI 53147

4.3 out of 5 (252 reviews)


The second review describes an unpleasant encounter with a staff member. While the first and third reviews indicate positive experiences, the second raises concerns about rude treatment of customers.


  • Friendly and helpful staff: Multiple reviews mention the friendly and helpful staff at this eye care center, creating a welcoming and enjoyable experience for customers.
  • Clean and organized store: Customers appreciate that the store is clean, well-stocked, and organized, making it easy to find what they need for their eye care and eye exams.


419 N Wisconsin St, Elkhorn, WI 53121

4.7 out of 5 (213 reviews)


Dr. Hall provides professional eye exams appreciated for their thoroughness. Patients commend his expertise and helpful office staff, who assist with frames and appointments. The office upholds cleanliness standards and Covid protocols for a safe, reliable patient experience.


  • Thorough and knowledgeable eye exams: Multiple reviews mention Dr. Hall's thoroughness and knowledge during eye exams. Patients appreciate his comprehensive approach and the opportunity to learn more about their eye health.
  • Professional and friendly staff: Reviewers praise the professionalism, friendliness, and courtesy of Dr. Hall and his staff. The receptionist is specifically mentioned as being kind and helpful. Patients feel comfortable and well-cared for during their visits.
  • Excellent frame selection and fitting: Cleo, the receptionist, is mentioned as doing a fantastic job of finding and fitting the perfect frames for patients. This suggests that the eye care center offers a wide selection of frames and takes the time to ensure a proper fit.

Family Vision

308 E Main St, Twin Lakes, WI 53181

4.9 out of 5 (192 reviews)


The eye care center receives consistently positive feedback for their helpful, friendly staff and knowledgeable doctors who provide thorough eye exams. Their eyewear selection is also well-regarded. A couple negative reviews mention issues with insurance acceptance and getting the proper prescription lenses filled correctly. Overall it appears to be a good option for eye care and glasses.


  • Friendly and helpful staff: Multiple reviews mention the staff at Family Vision being friendly, welcoming, and helpful, making the overall experience pleasant.
  • Thorough and efficient eye exams: Many reviewers praised the doctors for providing thorough and efficient eye exams, addressing all questions and concerns.
  • Wide selection of frames: Family Vision offers a vast selection of frames, making it easy for customers to find the perfect fit and style for their glasses.

Shopko Optical

980 Milwaukee Ave, Burlington, WI 53105

4.8 out of 5 (119 reviews)


The eye care center in Burlington, WI is well-regarded for attentive staff, comprehensive eye exams, and affordable pricing. Patients note the supportive expertise of the staff and prompt service. The virtual exam option earns popularity for its innovative convenience. In summary, this eye care center is recommended for its exceptional care.


  • The staff is friendly, knowledgeable, and accommodating, making the overall experience pleasant.
  • The eye exams are thorough, ensuring comprehensive eye care.
  • The virtual eye exam option is innovative and supported by an actual doctor.
  • The selection of glasses is extensive, with a range of options for different preferences and budgets.
  • Scheduling appointments is easy and there is no wait time, providing convenience to patients.
  • The staff helps with insurance coverage and explains costs clearly.
  • The optometrist, Dr. Elmore, is highly recommended for her professionalism, skills, and patient care.

Eye Physicians & Surgeons, S.C.

1311 S Lincoln St, Elkhorn, WI 53121

4.7 out of 5 (92 reviews)


Eye Physicians & Surgeons earns rave reviews for its caring, attentive staff and doctors who listen to patients’ concerns. The clinic is commended for thorough exams, accommodating patients, and overall professionalism. Patients express high satisfaction and trust.


  • Competent and caring staff: The Eye Physicians & Surgeons center is highly recommended for their competent and caring staff, who listen to concerns and provide thorough and professional service during eye exams.
  • Prompt and efficient service: Many reviewers comment on the promptness and efficiency of the eye care center. They appreciate the minimal wait times and efficient handling of their appointments.
  • Friendly and informative doctors: The doctors at Eye Physicians & Surgeons are praised for their friendly and informative approach. They take the time to explain everything, answer questions, and ensure that patients are fully informed and involved in their own eye care decisions.

Koskinen Eye Clinic

3278 Main St # B, East Troy, WI 53120

5 out of 5 (49 reviews)


Koskinen Eye Clinic receives positive reviews for thorough, informative eye exams. Patients describe the staff as friendly and professional. The clinic is known for exceptional customer service, personable doctors, and use of modern technology.


  • Thorough and informative eye exams: Customers consistently mention the thoroughness and informativeness of the eye exams at Koskinen Eye Clinic. The doctors take the time to explain and go over everything with patients, ensuring a comprehensive and detailed examination.
  • Friendly and helpful staff: Multiple reviews highlight the friendly and helpful nature of the staff at Koskinen Eye Clinic. Patients feel comfortable and welcome from the moment they walk in the door, and the staff is praised for their attentiveness, professionalism, and customer service.
  • Excellent customer care: The clinic is commended for their exceptional customer care and service. Staff members have gone above and beyond to assist patients, fitting them in for same-day appointments, helping with fit challenges, and ensuring overall well-being by checking blood pressure levels. The personalized care and attention to detail make patients feel valued and cared for.

Morrison Eye Clinic, S.C.

1221 Phoenix St, Delavan, WI 53115

4.7 out of 5 (60 reviews)


Most reviews laud Dr. Moses and the Morrison Eye Clinic staff for their attentive and caring service. While a few cite hurried visits or prescription problems, the preponderance extol their professional, compassionate eye care.


  • Comprehensive and Thorough Exams: Multiple reviews praise the eye care center for providing thorough and comprehensive eye exams, with one reviewer even stating that it was the best eye exam they have ever had. The doctors take the time to explain everything and address any concerns.
  • Knowledgeable and Compassionate Staff: The staff, including the doctors and office staff, are described as knowledgeable, compassionate, and kind. They show concern for patients and make an effort to provide excellent customer service.
  • Selection of Eye Wear and Trendy Styles: The eye care center offers a selection of trendy and stylish eyewear. The staff helps patients find fashionable frames that suit their preferences and ensures that they can see well and look stylish at the same time.

Lake Geneva Opticians

801 W Main St, Lake Geneva, WI 53147

4.9 out of 5 (13 reviews)


Lake Geneva Opticians provides centrally located eye care with an attentive owner who assists customers in choosing glasses. They offer stylish frames and sunglasses at affordable prices, with quick repairs. Customers praise the exceptional service. Reviewers note inconsistent hours.


  • Centrally located on the main street of Lake Geneva, making it convenient to access.
  • Knowledgeable owner who helps customers select the right glasses and provides excellent customer service.
  • Affordable prices for repairs and lens replacements, allowing customers to save money compared to using insurance for new glasses.

Family Eye Care of Lake Geneva

835 Geneva Pkwy N Unit 3, Lake Geneva, WI 53147

4.7 out of 5 (19 reviews)


The eye care center is widely recommended for comprehensive eye exams performed by knowledgeable staff who provide helpful frame selection. Alongside praise for friendly service and prompt appointments, one negative billing issue was rectified.


  • Excellent eye exams: Multiple reviews mention receiving excellent eye exams at this eye care center. Patients were satisfied with the thoroughness of the exams and felt that their vision needs were addressed effectively.
  • Knowledgeable and friendly staff: The staff, including the doctors and receptionists, were praised for being patient, knowledgeable, and friendly. They took the time to listen to patients' concerns and provide personalized recommendations for frames and lenses.
  • Great customer service: Many reviewers appreciated the great customer service they received at this location. The staff was described as attentive, courteous, and easy to communicate with. They were also praised for going above and beyond to help patients, such as assisting with obtaining replacements for torn contact lenses.

Nicholas W. Veith, MD

1311 S Lincoln St, Elkhorn, WI 53121

5 out of 5 (1 reviews)


Most reviewers complimented the eye doctors on their knowledge and thorough exams, while also appreciating the comprehensive eye care. However, some reviewers were dissatisfied with long wait times and insufficient communication from staff.


  • Highly Skilled and Knowledgeable Staff: Many reviewers mentioned that the eye care center had a team of highly skilled and knowledgeable staff members. They praised their expertise in conducting eye exams and providing comprehensive eye care.
  • Wide Range of Services: Several reviewers appreciated the eye care center for offering a wide range of services beyond just eye exams. They highlighted services like contact lens fitting, frame selection, and treatment for various eye conditions, making it a convenient one-stop-shop for all their eye care needs.
  • Modern and Clean Facility: Some reviewers specifically mentioned the modern and clean facilities at the eye care center. They appreciated the well-maintained environment, which added to their overall positive experience during their visits.

Dr. Matthew Dahlgren, MD

1311 S Lincoln St, Elkhorn, WI 53121

5 out of 5 (1 reviews)


This eye care center is highly regarded for its thorough and expert eye doctors, friendly staff, and commitment to quality care and patient satisfaction.


  • Many reviewers mentioned that the eye care center has a friendly and professional staff who provide excellent customer service.
  • Several reviewers complimented the eye care center for their thorough and comprehensive eye exams, emphasizing that they felt well taken care of during their visits.

Inger L. Gibson, OD

154 E Geneva Square, Lake Geneva, WI 53147

4.6 out of 5 (7 reviews)


The eye care center is known for its attentive doctors and quality eye exams. Dr. Gibson draws acclaim for her professional yet personal approach, with a noted talent for addressing unique vision problems. Dr. Inger earns appreciation for her perseverance resolving progressive lens issues. Patients describe the intelligent, knowledgeable doctors as the center’s strength, particularly praising Dr. Gibson’s specialized expertise.


  • Personalized care and attention: Patients appreciate the personal care they receive at this eye care center, with Dr. Gibson being described as a total professional who treats patients with respect.
  • Thorough examination and problem-solving: Dr. Inger is highly regarded for her dedication to resolving issues related to the patients' eye care needs. She takes the time to figure out problems and doesn't dismiss them as something patients just need to get used to.
  • Expert and knowledgeable staff: The eye care center is praised for having a highly knowledgeable team, with Dr. Gibson being specifically mentioned as top of her field.

Eye Physicians & Surgeons, S.C.

675 W State St, Burlington, WI 53105

4 out of 5 (25 reviews)


One dissatisfied visitor felt overcharged for unneeded services at one center and found a more affordable option elsewhere. However, Eye Physicians was well regarded for professionalism, thorough exams, and pleasant doctors, frequently recommended for its clean clinic. Patients also commended Dr. Brower’s team for attentive, calming care and a notably clean facility.


  • Friendly and professional staff: Multiple reviews mention the helpfulness and professionalism of the staff, including the receptionists and assistants.
  • Thorough and detailed examinations: Many reviews praise the doctors for their thoroughness and attention to detail during eye exams, ensuring that patients feel heard and understood.
  • COVID responsible: One review specifically mentions that the practice is extremely COVID responsible, which may be important for individuals seeking eye care during the pandemic.

Choosing the Right Eye Care Provider

The kind of eye doctor you should visit depends on your issues. You may need an optometrist, ophthalmologist, or both.

Optometrists provide primary eye care, including vision tests and prescriptions for glasses and contact lenses. You may also visit an optometrist for eye infections or issues that don’t require surgery. 

For more complicated issues, your optometrist can refer you to an ophthalmologist. Ophthalmologists are medical doctors who specialize in eye care. They can treat a broader range of medical conditions. 

When choosing an eye care clinic, look for a place that can address your specific needs. You may ask your friends and family for recommendations. Reading reviews online and checking with your insurance company can also help you find the right provider.

Understanding Eye Conditions and Their Treatment

The most common eye problems include refractive errors, age-related macular degeneration, and cataracts. Symptoms of these eye conditions include blurred vision, headaches, and eye strain. 

Once you experience severe pain in your eye, it’s important to visit an eye doctor immediately. Other symptoms, such as fever and eye discharge, may indicate a more severe infection. This is why seeking medical attention is essential if you experience these symptoms.

Treatment for eye conditions will vary depending on your symptoms. Eye doctors sometimes collaborate with other specialists to determine the best course of action.

Maintaining Your Vision Health

Proper care and prevention are the best ways to maintain your vision health. Here are some tips on how to ensure that your eyes stay in the best condition possible:

  • Protective eyewear. Wearing sunglasses with UV protection outdoors or safety goggles when working with tools can prevent eye damage.
  • Proper nutrition. Eating foods rich in vitamins A, C, and E can help you receive the proper nutrients to protect your eyes. Getting enough sleep and limiting alcohol consumption is also part of proper nutrition for eye care.
  • Regular breaks from screens. Follow the 20-20-20 rule when working with screens. Every 20 minutes, look at something 20 feet away for at least 20 seconds.
  • Manage chronic conditions. Chronic conditions like diabetes and hypertension can also affect your eye health. Managing them can help decrease their effects on your eyes. 
  • Regular eye exams. Visiting your eye doctor regularly can help detect eye problems early on. If needed, they can provide proper treatment immediately to prevent further complications. 

Eye Care Insurance and Managing Costs

Insurance companies vary in terms of coverage when it comes to eye care. Vision insurance is usually separate from general health insurance.

You can save money and avoid surprises by consulting your insurance provider regarding coverage. Ask about your coverage for eye examinations, contact lenses or glasses, and other treatments. 

If you don’t have insurance, these financing options are available:

Vision Health Trends in Wisconsin

  • Examining vision health as one ages reveals In 2018, 3.64% of people aged 40-64 and 5.39% of people aged 65+ in Wisconsin were blind or had difficulty seeing. in Wisconsin, signaling the need for proactive eye care.

Risk Factors Impacting Vision in Wisconsin

  • A family history of eye issues, diabetes, and alcoholism can all influence vision health in Wisconsin.
  • The The percentage of people in Wisconsin that were blind or had difficulty seeing in 2018 was almost double for those with diabetes, indicating that having diabetes increases your risk of vision problems by approximately 4.22%. and The percentage of people in Wisconsin who smoked tobacco and had difficulty seeing in 2018 was almost double the percentage of people who had difficulty seeing overall, indicating that smoking increases the risk of vision problems by approximately 3.17 percentage points in that state. statistics underscore the impact of these factors on vision health.

Vision Impairment Statistics in Wisconsin

  • In Wisconsin, 3.46% of individuals report significant vision impairment, with specific age groups reporting varying degrees of difficulty.

Age-Specific Vision Challenges in Wisconsin

  • Amongst those aged 18 to 39, 2.07% experience vision difficulties.
  • The percentage increases to 3.64% in the 40-64 age range.
  • Seniors over 65 in Wisconsin face even higher rates at 5.39%.

Addressing Vision Health Beyond Age in Wisconsin

  • Other factors such as diabetes and smoking contribute to vision impairment in Wisconsin.
  • 7.68% of those with diabetes and 6.63% of smokers report difficulty seeing.

Children's Vision Health in Wisconsin

  • Early vision care is crucial, with 70.21% of children in Wisconsin having had their vision tested.
  • Of those, 1.56% report vision problems, emphasizing the need for early detection and care.

Proactive Vision Health Measures in Wisconsin

  • Regular eye exams and UV protection are essential, especially considering the 3.46% of the population with vision impairment.
  • A healthy diet, smoking cessation, and regular breaks from screens contribute to better vision health, which can help mitigate the statistics on vision impairment in Wisconsin.


Proper vision care is crucial for people of all ages. Your treatment will vary depending on your condition and issues. Finding the right eye care provider can help you receive the necessary treatment and care. 


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  2. “Finding an Eye Doctor | National Eye Institute.” National Eye Institute.
  3. Centers for Disease Control and Prevention. FastStats - Health Insurance Coverage.” Centers for Disease Control and Prevention, 2020. 
  4. "Healthy Vision Tips." National Eye Institute. 
  5. “Optometry.” UC Davis, 2017.
The information provided on should not be used in place of actual information provided by a doctor or a specialist.